Roblox’s latest viral hit, Steal a Brainrot, turns meme chaos into gameplay—mixing tycoon grind, PvP raids, and Gen Alpha ...

Mattel and Roblox expand partnership with new branded games like Monster High. Discover how this boosts digital engagement and stock performance.

Roblox has emerged as one of the most popular gaming platforms in recent years, offering a vast array of user-generated games and experiences. While the traditional way to play Roblox is through the ...

Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house gaming business.

Roblox game Steal a Brainrot has hit a record 25.2 million concurrent users, a new milestone for a single Roblox title and ...