Quantitative and qualitative approaches face different challenges and expectations, particularly when it comes to data ...

Applied psychologists and marketers in particular conduct research to choose one action over another. Through their research, market researchers want to answer questions such as: What price should we ...

Each of these courses include a research requirement designed to provide students with some understanding of the methods and procedures used to conduct psychological research. To satisfy this ...

This program was updated from an MA in General Psychology to an MS in Psychological Research in Fall 2024. Students in the Psychological Research program can create individual programs in conjunction ...

Introductory Psychology (PSY 100), Human Social Behavior (PSY 250), Research Methods (PSY 323), Health Psychology (PSY 427), and Social Bases of Behavior (PSY 523). Social, health, and positive ...

Psychology is a science and research is a core component of what we do. Many students see research as a way to get to know faculty and to get hands-on experience with the field. Conducting ...

Applied psychologists and marketers in particular conduct research to choose one action over another. Through their research, market researchers want to answer questions such as: What price should we ...