Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over traditional tracking methods.

QR codes have quietly become the remote control for everyday life, from restaurant menus to parking meters to office sign-ins ...

The spammers. The scammers. And you. Telemarketers and junk mail has evolved in the digital age to a behemoth of persistent trickery. In Scammed, we help you navigate a connected world that’s out for ...

QR code, short for Quick Response Code, is a kind of matrix barcode that includes information about a product or service. You can find it being used for advertising purposes, where brands put up ...

Forbes contributors publish independent expert analyses and insights. Davey Winder is a veteran cybersecurity writer, hacker and analyst. The simple answer, and the one most often provided in online ...

Sharat Potharaju is cofounder and CEO of Uniqode, whose vision is to enable digital connection with every physical object and place. QR codes drive 37% click-through rates, while email campaigns ...