Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

The Fast Company Impact Council is an invitation-only membership community of top leaders and experts who pay dues for access to peer learning, thought leadership, and more. BY Andrew Newman Whatever ...

Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over traditional tracking methods.

Uniqode reports that QR Code trust hinges on consistency; reliability shapes user confidence more than security messaging.

They are everywhere! Those little black and white boxes with dots and squares: QR codes (Quick Response Codes). They show up in the mail, in email messages, in print, and on bulletin boards. Companies ...

You’ve almost certainly used QR codes before—it’s when you point your phone’s camera at a square barcode to access a menu, a form, or even an app, and then tap on the link that appears. But while most ...