SEATTLE, WA--(Marketwire -08/15/12)- Optify, a leading provider of inbound marketing software for professional B2B marketers, today announced the Premium Edition of its Inbound Marketing Software ...

SEATTLE, WA--(Marketwire - Mar 12, 2013) - Optify, the leading provider of digital marketing software for agency marketers, today released its Marketing Automation Best Practices: 2013 Autoresponders ...

GeekWire chronicles the Pacific Northwest startup scene. Sign up for our weekly startup newsletter, and check out the GeekWire funding tracker and VC directory. by John Cook on May 31, 2012 at 6:00 am ...

GeekWire chronicles the Pacific Northwest startup scene. Sign up for our weekly startup newsletter, and check out the GeekWire funding tracker and VC directory. by John Cook on Sep 5, 2013 at 9:27 am ...

SEATTLE, WA--(Marketwire - Nov 12, 2012) - Optify, the leading provider of digital marketing software, today announced that it has been selected as a candidate for Red Herring's 2012 Top 100 Global ...

Following leads is an important component for marketing departments. Knowing which leads are interested in your business after receiving an email from you – even months later – is critical in ...

Today, Optify has launched a premium edition of its Inbound Marketing Software suite. Designed for what it calls ‘power marketers’, the new edition gives unlimited access to Optify’s rich visitor and ...

The last time we spoke with Optify’s CMO Doug Wheeler we learned about the impact of Google’s SSL enhancement on SEO data. To investigate its impact, Optify conducted a study to see the effect that ...

Digital marketing software provider Optify announced Tuesday that it would offer a version of its Optify Connect platform for small and mid-sized businesses. The new platform will help SMBs not only ...

Optify, a provider of digital marketing software, today announced new lead intelligence capabilities for the company’s suite of marketing automation products. The company’s new Optify Connect, ...

“The new email marketing application…allows us to execute campaigns to a very targeted subset of our house list, and when they respond Optify automatically appends their previously anonymous visitor ...

As it becomes increasingly important to measure website and social media analytics in real-time, new optimization tools are rising to the surface and gobbling up investor dollars. Real-time marketing ...