This change will allow AI applications to access and analyze Google Ads data through natural language for the first time. The MCP Server for Google Ads is now publicly available on GitHub, Google ...

Advertising agency releases step-by-step guide following Amazon’s MCP Server open beta launch, enabling sellers to manage campaigns through ...

Google is attempting to make it easier for developers to access its documentation by creating the Developer Knowledge API and corresponding MCP server, both now in public preview.

Paula Despins, Amazon Ads VP of ads measurement, explained at IAB ALM how advertisers and partners can use one integration to ...

Wrangling your data into LLMs just got easier, though it's not all sunshine and rainbows Hands On Getting large language models to actually do something useful usually means wiring them up to external ...