Statistical testing in Python offers a way to make sure your data is meaningful. It only takes a second to validate your data ...

Much of running a small business is a gamble, buoyed by boldness, intuition and guts. But wise business leaders also conduct formal and informal research to inform their business decisions. Good ...

During his Ph.D. research, mathematician Tyron Lardy worked on a new approach to hypothesis testing. Instead of the traditional p-value, he uses so-called e-values. These turn out to be more ...

Researchers from Northwestern University, University of Pennsylvania, and University of Colorado published a new Journal of Marketing study that proposes abandoning null hypothesis significance ...