Sports brand Nike has an impressive array of legendary logos – from the iconic swoosh to the Air Jordan Jumpman. So it's no surprise that when a new design drops, fans can be a little opinionated (to ...

Caitlin Clark's sophomore season in the NBA has been defined by injuries, but on Monday, there was some positive news surrounding the star guard. Nike revealed the first look at Clark's new signature ...

Caitlin Clark has been a sponsored Nike athlete since 2022, when she signed a name, image, and likeness deal with the massive athleisure brand during her time in college. Two years later, before the ...

Indiana Fever guard Caitlin Clark has been out since May 24 due to a left quad injury. However, the reigning WNBA Rookie of the Year continues to dominate the conversation in the footwear world.

On Monday, Nike's partnership with Major League Baseball (MLB) was brought to life with new official team uniforms for the 2020 season, but the internet cannot decide how they feel about them. Nike's ...

COLUMBIA — On Saturday, Nike revealed the next step in South Carolina women's basketball legend and WNBA MVP A'ja Wilson's new signature shoe. It didn't take long for criticism to roll in. In a since ...

Nike’s chief design officer John Hoke remembers roughly 30 years back, when all the company’s designers could gather in one space at its Beaverton campus. Thirty years ago, that was 100 designers ...

Paul Rand’s logo for IBM is among the most recognizable bits of branding in the world. It’s a wordmark, after all. You can’t mistake it for anything other than “IBM.” But if you turn the camera 45 ...

Kawhi Leonard is closely identified with the Klaw logo. When you see the logo, you think of him. But as the Los Angeles Clippers star learned on Wednesday, the logo being about Leonard doesn’t make ...

In a confidential location known only to a select few, an unassuming building hides a sneaker lover’s paradise. This top-secret facility houses the Department of Nike Archives (or DNA), where more ...