Merkle has announced the release of its new database marketing suite aimed at multi-channel retail specialists. Called Retail Marketing Suite (RMS), it includes both off-the-shelf and customizable ...
This year is a "crunch year" for multi-channel retailing, according to the latest research by Forrester and Zygon, which acts as a multi-channel specialist for catalogue and product information ...
Multi-Channel is a hot topic among retail research firms who note that best-in-class retailers are pumping up their efforts to reach today’s consumers in the most comprehensive manner. Aberdeen and ...
Capgemini offers consulting, technology, outsourcing and local professional services, working with clients to develop strategies and technologies tailored to their needs. It has a wealth of experience ...
Multichannel consumer behaviour encompasses the ways in which shoppers navigate and integrate multiple retail channels—physical stores, websites, mobile apps, social media and emerging Internet of ...