Roblox on Friday announced it is building a generative AI model to allow creators to more easily build 3D objects and scenes.

"The model is unlike any we've encountered," Stifel said of Roblox, pointing to the social and content aspects of its online gaming platform.

The subscription model is likely to boost growth through a stream of recurring revenue.Roblox is also looking at brands with whom it can create marketing partnerships.

Roblox Corp (NYSE: RBLX) is one of the names commonly mentioned in metaverse conversations as the company continues to reimagine the way people come together through shared experiences.