At the Las Vegas AI Conference, Mastercard Chief Data Officer Andrew Reiskind joined the ‘Regulating AI’ podcast to discuss ...
In its bid for advertisers’ dollars, the payments giant draws on existing technology and partnerships with firms like WPP, ...
Mastercard announced Tuesday that the company is expanding its consulting services to help businesses and banks better understand the evolving digital asset and financial landscape. The company is ...
With its existing base of 25,000 advertisers and significant reach to 500 million enrolled consumers, Mastercard Commerce Media operates both in owned channels as well as bank and other publishing ...
Thirty years ago, consultants Stan Davis and Bill Davidson wrote a book called 2020 Vision in which, not surprisingly, they laid out their vision what would happen by 2020. I am not quite ambitious ...
Mastercard has introduced Mastercard Commerce Media, a digital media network with a base of 25,000 advertisers and reach to ...
PURCHASE, N.Y.--(BUSINESS WIRE)--Mastercard (NYSE: MA) has completed its acquisition of Dynamic Yield from McDonald’s. Dynamic Yield—a state-of-the-art personalization platform and decision engine ...
Mastercard has unveiled a digital media network that uses permissioned transaction data to deliver personalised advertising.
PURCHASE, N.Y. & CHICAGO--(BUSINESS WIRE)--Mastercard (NYSE: MA) and McDonald’s (NYSE: MCD) today announced an agreement for Mastercard to acquire McDonald’s state-of-the-art personalization platform ...
As we have written, there are a lot of different versions of the Chief Data Officer role in organizations. In that article describing all the different jobs CDOs are asked to do, the last one we ...
Mastercard announces team realignment to boost growth; changes effective May 1. New divisions focus on core payments, commercial flows, and integrated services to drive value. Up Next: Get 5 Dark ...