Fresh off the heels of another massive $200 million funding round which values the company at $5 billion, Pinterest is preparing to announce a new initiative that will allow businesses to gain a ...

Although the cloud giant has stepped away from the explicit "social enterprise" rhetoric in recent years, social media continues to be one of the pipelines that keeps Salesforce.com running. The ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Salesforce Marketing Cloud is easy to navigate and has a user-friendly interface.

ATLANTA — Salesforce Marketing Cloud CEO Scott McCorkle thinks marketers own digital experience. "We own brand, the brand of our organizations," he told a packed house at Salesforce Connections, a ...

Facebook’s $1 billion investment into Instagram — its now 300-million-user social media picture-sharing site — seems to be paying off. With todays changes to its advertising API (application ...