Celtra, trusted by global leaders like Nike, Spotify, Lyft, Unilever, and adidas, wins the 2025 Netty Award for Best ...

Consistent, quality communications are essential if you want to see results. The easier your marketing automation platform is to use, the more likely your team is to maintain a regular schedule. Most ...

Depending on your perspective, content marketing and marketing automation can be either snake oil or the greatest thing since sliced bread. On the one hand, you have the skeptics. For example, Dave ...

Marketing automation platforms can help businesses deliver memorable, personalized digital experiences for their customers. Think of marketing automation as a company’s communication vehicle — fueled ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. AI-powered marketing automation recorded a global corporate investment of approximately $94 ...

Marketing automation refers to the use of software and other technologies to automate repetitive tasks and improve the effectiveness of online marketing, including email, social media, websites, and ...

A company can use any number of tools to grow its business, but adopting a marketing automation suite into a company's sales process is one of the more necessary options. Marketing automation provides ...