Celtra, trusted by global leaders like Nike, Spotify, Lyft, Unilever, and adidas, wins the 2025 Netty Award for Best ...

Consistent, quality communications are essential if you want to see results. The easier your marketing automation platform is to use, the more likely your team is to maintain a regular schedule. Most ...

Depending on your perspective, content marketing and marketing automation can be either snake oil or the greatest thing since sliced bread. On the one hand, you have the skeptics. For example, Dave ...

Marketing automation platforms can help businesses deliver memorable, personalized digital experiences for their customers. Think of marketing automation as a company’s communication vehicle — fueled ...

Marketing Automation has become a vital part of every business. It’s already tough to keep track of every lead. And consistently following up with all of them, instantly and effectively, is borderline ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. AI-powered marketing automation recorded a global corporate investment of approximately $94 ...

Let's be honest — every business wants to have a good relationship with customers to strengthen partnership and sales. But building these relationships can take forever if you stick with the usual ...

You've heard of marketing automation. But what is it, and how does it work? Here's everything you need to know about marketing automation. You need marketing automation. Marketing automation has ...

If you’re in business, you rely on marketing in some form. Whether it’s something as basic as signage on your storefront, word-of-mouth, sandwich boards, television ads, direct mail or email, ...

Marketing automation refers to the use of software and other technologies to automate repetitive tasks and improve the effectiveness of online marketing, including email, social media, websites, and ...

Automation is the future. Marketing automation, in particular, can turn a lean marketing team into a force to be reckoned with, allowing startups and growing businesses to compete with large-scale ...