Ulta Beauty fans have a whole new reason to be obsessed with the retailer. According to WWD, it will soon start carrying MAC Cosmetics, both in store and online. This huge move is partially in ...

This MAC Cosmetics beauty collaboration is really making us blush. Entitled A Novel Romance, the Fall makeup line is inspired by the steamy, sometimes downright smutty novels we all love to read ...

MAC Cosmetics is going big on skin — even when it comes to makeup. The brand’s new Studio Radiance Serum-Powered Foundation, $46, features an 80 percent serum base and aims to serve as the ...

MAC Cosmetics has announced a new collection of products, with the help of a few famous faces. But unlike the usual female celebrity endorsement, which we've seen from the likes of Miley Cyrus ...

Cher & Saweetie Team Up With MAC Cosmetics to Put High-Performance Makeup to the Test There's no need to "Turn Back Time" to get the "Icy" look that Cher and Saweetie love from MAC Cosmetics.

The fans have spoken. Their requests were heard and MAC answered the call in all the right ways. The MAC x Aaliyah Haughton makeup collection is on deck and it's utterly enchanting. The brand just ...

MAC Cosmetics sure knows how to start the year with a bang. In 2016, the brand collaborated with Taraji P. Henson, the Brant brothers and Charlotte Olympia (just to name a few). Now, just three ...

While most analog brick-and-mortar retail is staring at the fate of a video rental store, MAC Cosmetics is taking the virtual road. Today, MAC has opened the doors of its newest design concept ...

MAC Cosmetics is maximizing its direct mail with QR codes that drive commerce and sign-ups for the makeup brand’s SMS program. Consumers who shop MAC stores may be sent a thank you postcard with ...

In honor of National Lipstick Day on Sunday, July 29th, MAC Cosmetics will be giving away free full-sized lipsticks in a variety of shades.

MAC Cosmetics has long been an innovator in the cosmetics industry, and they haven't stopped creating cool, new products for their loyal customers. The MAC Shadescents are new fragrances inspired ...

MAC Cosmetics announced in May that it was creating a collection to celebrate the show's 25th anniversary, and now the brand says it's launching the line at Comic-Con.