Members of the program, called "Waymo Premier," will have to pony up $29.99 per month.

Changes at the 'Big Three' airlines are bad news for points collectors... but with the right strategy there are still ways ...

Consumer loyalty is not disappearing. More than half of adults still participate in loyalty programs. The question is will ...

The popular cruise line is officially retiring its classic VIFP program. Now, gaining milestones is faster, but you could ...

Enrollment is a behavior,” AnswerLab CEO Megan Malli said. “Loyalty is a relationship. Most brands are measuring one and ...

The first-of-its-kind loyalty ecosystem gives Cloudbeds Collection properties new ways to grow direct bookings, deepen guest ...

The company’s model starts simply: renters receive cashback when they sign a lease, pay rent on time, or renew. But the ...

Carnival Cruise Line's new Carnival Rewards loyalty program offers a two-track system for earning rewards. Here's everything ...

Celebrity Cruises upgraded its Captain’s Club loyalty program with five new milestone levels to reward frequent cruisers.

Think Twice Before Joining These 20 Loyalty Programs Companies love loyalty programs. After all, they’re a great way to ...

Rapid Garden POS reports that loyalty programs boost sales at garden centers, driving 57% of revenue in participating stores and increasing customer spending.