The popular video-sharing platform, which was first launched in February 2005, has created a new augmented reality feature to help users try-on makeup they see in tutorial clips right from the ...

YouTube's new tool, AR Beauty Try-On, will allow brands and influencers to explore new sponsorship opportunities by letting viewers try on products.

Now, Google's AR Beauty Try-On feature will let YouTube users virtually try on makeup while watching tutorials and reviews. The tool creates a split screen, and plays YouTube content on the top half.

YouTube’s platform, already hugely popular with makeup aficionados, will now offer fans a chance to try on products with augmented reality.

Makeup tutorials and reviews are some of the most popular content on YouTube, as they help people learn about new products as well as how to apply them.

28 halloween makeup tutorials you'll want to try It's never too early to start planning your costume. By Victoria Jowett and Gabrielle Dyer Updated: 18 October 2018 ...

Do you want to become a makeup aficionado but barely know how to contour? These makeup tutorials can turn even the most novice makeup lover into a total MUA.

Makeup tutorials are hugely popular on YouTube, so an integration where you can try on the suggested looks yourself makes a ton of sense.

5 Celebrity-Inspired Makeup Tutorials To Try This Halloween You won't need a costume to pull off these standout looks.