When your product is competing in a niche marketplace where alternatives are polished and unimpeachable, you absolutely must come correct. For the Lexus LS, that marketplace is flagship full-size ...

"Who is this car for?" That's what my buddy Mike asked as he looked around the 2021LexusLS500. Mike was in from out of town, tasked with housesitting a hilltop pad in ritzy Bel Air—a locale where ...

The 2023 Lexus LS500 AWD has arrived in Grasso’s Garage, and what a ride it is! It’s the kind of ride a VIP would expect while being chauffeured. The rear seats are amazingly comfortable. They recline ...

Luxury doesn't just mean leather seats and real wood on the dashboard these days, with high-end models falling over themselves to add every bell and whistle possible. Amid the vast screens and ...

When the word black tie event, or tuxedo proper comes to mind, I always resort to the context of automobiles. Yes, everyone has been to a black tie event where you get dressed up for the occasion or ...

I am not sure how many times I can explain the market today and its need for upscale luxury, but when we discuss this topic, we always tip our hat to Lexus. In the Lexus market, although similar to ...