Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

Google’s John Mueller advises small businesses to choose distinctive brand names over generic keyword domains for better search visibility. Google’s John Mueller says generic keyword domains make it ...

Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you.

Keywords that contain recipe intent are triggering Google AI Overviews; however, keyword phrases that expressly ask for recipes are triggering the normal recipe rich results. SEOs on social media are ...

Discover how AI innovations in Google Search are decoding intent, offering marketers new ways to engage consumers early in their discovery journey.