Focus groups are only as effective as their moderators. Whether you want to test a group's reaction to a product, an advertising campaign or a change in company policy, you need to direct the group ...

Facing an audience alone can be anxiety-producing. But copresenting with others brings its own set of challenges as well: from confusion to unclear roles. I once taught a class in which students were ...

Giving a business presentation can be daunting, whether you're an entry-level employee or a seasoned top executive. The way you start your presentation plays in integral role in whether you capture ...

There's an easier way to start and end your presentation, if you want to create a stronger connection with your team. The challenge is that most leaders are using yesterday's presentation techniques ...

"The beginning is the most important part of the work." —Plato When we speak, we have about 60 seconds to capture our audience's attention, establish credibility, orient them to our topic, and ...

An intelligent scientist taught me a fundamental rule of persuasion. I apply the rule to my keynote speeches and teach the concept to CEOs, entrepreneurs, and graduate-level students at Harvard. The ...

Some studies say you've only got 15 seconds to grab an audience's attention, while others say it's closer to a minute. Either way, the clock is ticking. Here's how to make the best first impression ...

Many of us feel anxious when we’re speaking or presenting at a big meeting, but there’s lots of research on what you can do to look confident and competent in front of an audience. The key is to pay ...