Hiring managers are busy people. A single job posting might attract thousands of resumes. To get noticed, create a career summary (aka career objective) statement. The goal of this section is to ...

Dear Sam: The part of my resume that I'm struggling with the most is my summary statement. Can you share some advice about how to write one effectively? I'm so used to having an objective statement ...

An executive summary of your marketing plan gives a brief overview of how you intend to reach your target audience and drive conversions. Here's what you should include. A marketing plan is essential ...

Regardless of how you feel about LinkedIn, the platform can help professionals in innumerable ways, from professional growth, to networking, to finding new clients and customers for your brand. Like ...

The navel gazing that’s typical in an outdated “objective statement” style resume header isn’t going to help you get ahead in today’s increasingly competitive job market. Instead, you should use the ...

I know that seems like a lot, and that’s why it’s so important you get it right. The Executive Summary is often the make-or-break section of your business plan. A great business solves customer ...

You might approach your LinkedIn summary the way you do the "objective" part of your résumé — you would rather ignore it, or you're not sure if you need it, or maybe you're not even sure what, exactly ...

If you're not familiar with the term "career summary," it's those few lines or bullets at the top of your resume directly under your name and contact information that tell an employer who you are.

Every business needs a smart marketing plan to attract money and investors. Without the right cash flow, the business and its owners are under constant stress. The executive summary is a synopsis for ...