Founder and CEO of JMG Public Relations, an award winning PR firm for innovators and their mission driven startup companies. One of the most popular and oft-asked questions from prospective as well as ...

Public relations is a key driver of brand visibility, reputation and engagement, but PR effectiveness is notoriously difficult to gauge. To measure the true impact of these efforts, setting relevant ...

CAMBRIDGE, MA / ACCESSWIRE / February 8, 2024 / Kick off the new year with a resolution to elevate your PR strategy with Fullintel's upcoming online Measurement MasterClass, "PR Measurement: Proving ...

The time from the beginning of the P wave, indicating atrial depolarization, to the beginning of the QRS complex, representing ventricular depolarization, is the PR interval. This represents the time ...

We all know the imperative of measurement. There is the old management adage that “you can’t manage what you don’t measure.” And then there is the loftier Peter Drucker quote: “If you can’t measure it ...

1. In terms of measurement, how have you seen the role and expectations of the PR department evolve? As technology advances and the media landscape continues to change, PR measurement has to change ...