Google's John Mueller advises using semantic HTML. Though not a ranking factor, it helps search engines understand content and boosts accessibility.

Learn instances where using visual, HTML sitemaps make sense than simply relying on your website's navigational structure or XML sitemaps.

Learn how to use HTML tags to structure web pages, improve SEO, and create better user experiences.

A start-up called Perplexity shows what’s possible for a search engine built from scratch with artificial intelligence.