Recently Google announced another shift towards more secure searches. Google has removed query data from the referrer on ad clicks originating from signed in users on Google. As this data will no longer be passed outside of Adwords, marketers will soon see ...

How might Google use entities to better interpret search queries? SEO expert Bill Slawski shares information from a recent patent. A new patent from Google dated December 28, 2021, focuses on how to interpret queries and solve them based on entity information.

Wired had a piece named How Google Alters Search Queries to Get at Your Wallet. That piece wrote, "Google just flat out deletes queries and replaces them with ones that monetize better." Danny Sullivan, the Google Search Liaison, responded to that on X ...

Google is currently involved in an antitrust trial with the DoJ, and new info from the courtroom just keeps on coming. Wired shared a rather interesting report from the courtroom, revealing how Google alters search queries in order to get you to buy stuff.

Google Ads will aggregate misspelled queries in search term reports. Negative keywords will automatically block misspellings. New brand inclusion and exclusion features offer more control over brand-related traffic. Google Ads revamps query matching ...

There may be a bug with the Google Analytics and Google Search Console integration. The queries report within Google Analytics (Universal Analytics 3) when you connect your Search Console profile now shows "not set" for all query data. It is like Google ...