Through generative engine optimization (GEO), marketers can structure and enrich content for visibility in AI-driven search ...

The best CRM article on Page 1 might lose to a single paragraph buried on Page 3. That’s how AI search works now, and it’s why traditional SEO strategies are failing businesses that should be winning.

Google Analytics adds new data quality features to help track campaigns and overcome privacy limitations. Google Analytics adds features to improve data accuracy as privacy rules limit tracking. New ...

Google updated the Search Analytics API with a metadata field that helps identify when recent data is still being processed. Google added a metadata field to the Search Analytics API to indicate ...