Google Analytics introduced a new AI-powered feature called Generated insights that automatically detects and explains significant data fluctuations. The feature uses natural language to surface ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In today's rapidly evolving financial landscape, the ability to harness data for actionable ...

eWeek content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More Generative AI (GenAI) is a type of artificial intelligence ...

Google Analytics 4 enables exporting audience and engagement data to BigQuery for deeper insights. Google Analytics 4 now allows exporting user data to BigQuery. The data includes audience membership, ...

Fragmented sessions distort insights. GA4 cross-domain tracking unifies data across brands and regions so marketers, analysts ...

Business intelligence and analytics tools are no longer optional to deliver real-time insights and support agile business ...

Dr. Shay David is co-founder and CEO of retrain.ai, an AI talent intelligence platform that uses skills to help hire faster & retain longer. Over the last few years, I've witnessed firsthand the ...

Analytics starts with identifying problems, goals, information sources and formats before insights can be produced ...