FRANKFURT/LONDON (Reuters) - Google Inc prides itself on setting trends and its $750 million buy of mobile advertising group AdMob may be no exception. A flurry of mergers and acquisitions is on the ...

Google AdMob is introducing Technical ad delivery to help publishers ensure that displayed ads adhere to regulations in the European Economic Area (EEA) and the United Kingdom (UK). Technical ad ...

Google announced significant updates to its AdMob policies, set to take effect this month, aimed at improving clarity and transparency for publishers. These changes will impact how and where ads can ...

SAN FRANCISCO--(BUSINESS WIRE)--Mintegral, a leading programmatic ad platform, announced today that it joined Google AdMob as a bidding and waterfall SDK network with supported ad formats of ...

There are twice as many iPhone OS devices in use as Andorid devices, the mobile advertising company AdMob estimates. AdMob’s April Mobile Metrics report analyzed the number of unique Android and ...