The partnership with SSP PubMatic leverages programmatic ad tech to create a pathway between advertisers and the broad mobile gaming community, backed by an array of measurement and ad-buying tools.

Video game companies like Ubisoft are embracing genAI to speed up development and pioneer new gameplay while navigating high ...

In light of recent Xbox layoffs, former Halo 4 developer Don Callan criticized video game executives for prioritizing profit ...

Amid shakeups at Xbox, Doom developer id Software is reportedly losing half its staff.

Over the years, several developers have established themselves as the best in the industry. Incredible games have been released over the years, and fans have long debated which game developer is the ...

In modern gaming, the use of generative AI has become a major point of contention between publishers and consumers. While many companies proudly adopted the technology and argued for its uses in game ...

PlayStation leadership confirms AI will play a foundational role in Sony's future game development, creativity, and player ...

A recent change in how developers earn profits from games in a leading online store represents a turning point for mobile gaming. Game developers have struggled for years due to mandatory in-app ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

Gaming and influencer culture have been intertwined since the earliest days of social media. Icons like Jacksepticeye, PewDiePie and Markiplier launched their careers by streaming games—turning play ...

Long before artificial intelligence became a buzzword, long before generative models captured the world’s attention, and long before businesses began talking about “AI transformation,” the gaming ...

"21% refund rate even though reviews are 90% Very Positive." ...