Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...

Last year, Jaguar and Mazda presented updated versions of their respective logos. Jaguar went with a “seamless blend of upper and lower case” in a far-too-subtle nod to the British marque’s upcoming ...

Iconic logos. The unique identifier of your favorite cars, trucks, SUV, and sports cars comes from a place of significance and shares a story. A heritage, a legacy, and a badge of honor (in most parts ...

Why isn’t the McLaren ‘speedmark’ more of a thing? Think about it for a second. In the early 1990s, McLaren, already three decades old, created one of the most important supercars in history, the F1.

There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...

James has been writing about cars professionally since 2012. After a bruising period freelancing in his native UK, James spent six years in Dubai, starting his new life abroad as Web Editor for ...