Sometimes I think the history of graphic design is a history of finding new terms to define graphic design. In the 100 years or so since the term was first coined, designers have been looking for an ...

Once you’ve identified your audience and refined your message, your design strategy becomes the difference between a mail piece that performs and one that gets ignored. Images, fonts, layout, copy, ...

Toyna Chin is the Head of Marketing at Novotech, a global CRO. She writes about leadership, marketing, and lessons of day-to-day business. Every leader has an opinion on how their organization should ...

When brands treat design as part of their business strategy, they can elevate their presence and establish authority.

In this Q&A, Mark Freitas, managing director and life sciences practice lead at Alvarez & Marsal, discusses how clinical ...

As individuals report a greater loss of control and decreased trust in institutions during COVID-19, employers are left wondering how to facilitate a successful return to the office. Supported by ...

Martha Ball and Michael Bulander of HED discuss how higher education institutions can embed student wellness into campus design through biophilic elements, active spaces, accessible services, and ...

The VW Group, composed of 10 brands including Audi, Porsche, Skoda, SEAT, Ducati, and others, is placing a greater emphasis on design in its business. Design departments of the various VW Group brands ...

A new residential project in New York’s Hudson Valley is redefining sustainable architecture through design, performance, and ...