The modern business world is driven by data and some of the most valuable is customer data. Finding the best way to satisfy customers requires studying their needs and that means analyzing the data ...

Data serves as the foundational pillar for all sales and marketing endeavors, and the absence of first- and third-party insights would leave practitioners formulating campaigns and devising strategies ...

The Blue Cross Blue Shield Association (BCBSA), partnering with the National Minority Quality Forum (NMQF), has released recommendations for improving and standardizing data collection methods around ...

Chad M. Topaz and Tyrone Bass suggest five steps researchers can take to make more inclusive choices when collecting and analyzing data. Colleges and universities are investing heavily in data science ...

Data collection has been the Achilles heel of all research endeavors. Proper data can be hard to find, acquiring it is often prohibitively expensive and cleaning everything up is time-consuming.