The catchphrase of one of my all-time favorite television characters, Dr. Gregory House, is “people don’t change.” If House is right, does that mean all of us who do intervention science are chasing ...
Even if you’re just thinking about changing a behavior, you’ve taken a vital step, according to the Stages of Change model. Share on Pinterest Change can be hard — especially if you want to change a ...
In his opening keynote this morning at the J. Boye 2009 conference, BJ Fogg presented his views on why Facebook and Twitter are the rock stars of social media, and how they got there. Weaving in ...
Changing our behavior is a self-engineering challenge with few equals. I’m talking about long-term, sustained change, not short-run bursts that sputter out before real change happens. Whether the ...
This is a preview. Log in through your library . Abstract This study aimed to find out whether General Practitioners (GPs) use quality of life (QOL) information in primary care, to explore their ...
Objective: PHLAME's (Promoting Healthy Lifestyles: Alternative Models' Effects) objective was to assess and compare two means to promote healthy lifestyles. Methods: Prospective trial among 599 ...
School of Population and Health Sciences, University of Newcastle upon Tyne Medical School, Newcastle upon Tyne NE2 4HH, UK Correspondence to: Dr Adams, School of Population and Health Sciences, The ...
Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...
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