Gap will launch a virtual, purchase-free experience in Club Roblox, a role-playing, user-generated world build on the Roblox gaming platform, per details emailed to Marketing Dive. A collaboration ...

Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house ...

An immersive gaming experience based on Rainbow’s Winx Club is set to debut on Roblox in Q3 this year. Timed to the premiere of the Winx Club reboot on Netflix, the Roblox game will give players the ...

Following the opening of this month’s metaverse adaptation of the brand’s new Spring 2022 Members Always campaign, American Eagle is inviting the public to take part in a lively virtual club of the ...