Auto dealership leaders will learn how clean data-powered automation supports vendor spend optimization, integrated ...
New state privacy laws have brands and agencies adopting privacy-focused solutions for the safe handling of data. Data clean rooms are one product that has received the lion’s share of attention, as ...
Jennifer Sanford explains how dealers can leverage clean data, secure tech, and AI to boost performance and customer engagement.
I’m sorry, you've heard this 100 times, but you’ve got to get your data right,” The Vitamin Shoppe’s Andrew Laudato said at ...
If I had a dollar for every headline I’ve seen about data clean rooms in the last month, I’d be writing from a yacht in the Bahamas. (Well, not really, but clean rooms are dominating ad tech ...
Having dealt with GDPR for years, advertisers are accustomed to the strict privacy and data-sharing regulations that it entails. This need gave rise to what is referred to as “data clean rooms” that ...
Without high-quality, well-governed data, every downstream AI initiative becomes fragile, expensive, inaccurate or downright ...
Imagine this: you’ve just received a dataset for an urgent project. At first glance, it’s a mess—duplicate entries, missing values, inconsistent formats, and columns that don’t make sense. You know ...
Data-driven brands and marketers are increasingly relying on data clean rooms to deliver on the promise of modern marketing while respecting consumer privacy and complying with regulations. Yet, ...
Challenges with data quality and data governance have plagued healthcare analytics efforts for decades – and the stakes are only getting higher in the age of AI. Inaccurate or inconsistent data ...
Have you ever spent hours wrestling with messy spreadsheets, only to end up questioning your sanity over rogue spaces or mismatched text entries? If so, you’re not alone. Data cleaning is one of the ...