Every business puts the customers first, which means today’s consumers are unequivocally in the driver’s seat. With fewer and fewer incentives to stay loyal, all it takes is one less-than-positive ...
Like Ginger Rogers and Fred Astaire, marketing and sales teams' moving in harmony is the holy grail of delivering a better customer experience (CX). Although the importance of Marketing and Sales ...
“If your retention is poor, then nothing else matters.” This statement by Brian Balfour should be front and center in the management discussions of every subscription-based business. Recurring revenue ...
Editor’s note: Investor and entrepreneur David Gardner is founder of Cofounders Capital in Cary and is a regular contributor to WRAL TechWire. When it comes to SaaS company valuation multiples used ...
Most customer-obsessed companies rely on traditional customer churn prediction models that leverage transactional analytics to predict the future risk of cancellation. These models use transactional ...
Customer churn is the loss of customers or subscribers, and the enemy of ecommerce merchants. As online subscription-based services filter into every major industry from snowboards and luxury cars to ...
Opinions expressed by Entrepreneur contributors are their own. Every business puts the customers first, which means today’s consumers are unequivocally in the driver’s seat. With fewer and fewer ...
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