Those white Coke cans on retailer shelves this holiday season are drawing attention and questions from puzzled shoppers who are used to seeing the century-old red branding on the soft drink. Coca-Cola ...

CheckPoints • This app rewards shoppers just for checking out products with no purchase necessary, which makes our bank accounts very happy. You can use your phone as a tool to earn gift cards and ...

Blue Bunny recently leveraged mobile to drive in-store engagement for several new ice cream flavors and saw a significant jump in purchase intent as a result. Blue Bunny teamed up with mobile shopping ...