Find case studies illustrating dilemmas in technology and ethics. Case studies are also available on Internet Ethics. For permission to reprint cases, submit requests to ethics@scu.edu. Looking to ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...

Seeing the results that a product or service has produced for other customers can be a very motivating factor in a consumer’s purchasing decision. This is one reason why case studies have been go-to ...