Although the best CRM software will enhance your day-to-day processes through features like lead generation, contact management, business intelligence, and more, these solutions can also serve in the ...

Like most enterprise applications, CRM systems mean tighter business processes. Unlike most enterprise apps, however, CRM users typically aren't ready this for this. Here's a look at what needs to be ...

CRM projects have created value in specific departments and customer touch points, but the promise of enterprise level integration continues to remain elusive. The grand CRM vision that has a single ...

Zoho is expanding its push into mobile applications on Monday, rolling out native Android and iPad clients for its CRM and project management software. The company, which offers a wide range of ...

Because of the complexity of the projects and their impact on all customer-related business processes, CRM integration projects can be very risky. In fact, industry analysts estimate that the failure ...

Key growth drivers include the rising demand for personalized customer experiences, greater adoption of cloud-based solutions, advancements in AI & analytics, and increased use of mobile CRM. Major ...

Despite several years of technology evolution, rollouts of customer relationship management (CRM) software still pose challenges that are causing many companies to proceed with caution. Corporate IT ...

Businesses employ CRM applications to improve efficiency between departments, leverage cross-sell and up-sell opportunities and increase customer satisfaction by providing convenient access to ...

CRM projects can have some very tricky technical elements, particularly when it comes to integrating with other customer-facing and internal systems. They can also be quite labor intensive when it ...

We all want our CRM projects to succeed, and one way of making a winner is avoiding the characteristics of failed projects. Think of this article as a recipe for disaster and follow none of the advice ...