The Customer Data Platform (CDP) initially emerged as a groundbreaking solution, unifying customer data from various sources into a single coherent view. It was celebrated for enabling personalized ...
Explore the latest trends in CDP adoption at ET MarTech Summit 2025, focusing on speed, scale, and security. Learn how ...
How do you manage and utilise the customer data that companies are overflowing with today? This is where customer data platforms (CDPs) come to the rescue. They say (figuratively speaking): “Let me ...
The CDP market is expanding again in 2025 — but the action is with embedded tools and acquisitions, not fresh startups. The Customer Data Platform (CDP) industry is gaining fresh momentum in 2025 — ...
The joint offering with Amazon will enable brands to discover high-value audiences, optimize campaigns, and access actionable performance insights.
Discover the challenges faced by MarTech leaders in managing data fragmentation and how Customer Data Platforms (CDPs) offer ...
Africa’s leading data and marketing technology company, Terragon (https://cdp.terragongroup.com),has been listed as a verified CDP company by the globally renowned CDP institute, having met the ...
BlueConic’s acquisition of Jebbit is a match made in heaven – or in Boston, at least. On Wednesday, customer data platform (CDP) BlueConic bought Jebbit, which creates quizzes, surveys and other ...
LAS VEGAS--(BUSINESS WIRE)--Amplitude, Inc. (Nasdaq: AMPL), the pioneer in digital optimization, today announced the launch of Amplitude CDP, the first insights-driven customer data platform (CDP).
DETROIT, Mich., April 24, 2025 /PRNewswire/ -- Fullpath, automotive's leading Customer Data Platform (CDP), is thrilled to announce its latest integration with Urban Science, a leading global ...
A new study shows CDP-based targeting improves ad spend performance and delivers lasting sales impactATLANTA, Sept. 23, 2025 ...
The joint offering with Amazon will enable brands to discover high-value audiences, optimize campaigns, and access actionable performance insights.
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