As the industry embraces Nielsen’s big data + panel, the NFL is on board with the new measurement tool. Still, chief data and analytics officer Paul Ballew says there’s “more work” to be done in terms ...
Isotopes AI came out of stealth on Thursday with a healthy $20 million seed round. It offers an AI agent to solve a problem that data analytics products have struggled with for decades: The people who ...
One of Nielsen‘s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new option for advertisers at a moment when the media-tabulation giant has been ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback