The ability to mine large amounts of data to study how users act offers long-reaching business benefits and risk reduction opportunities. You’re shopping for a car. You visit a manufacturer’s website ...
From using the right user behavior metrics to bringing down silos, these tips will help you leverage user behavior data to improve your sales conversions. “Conversion rate” is one of those universal ...
This article was written by Mark Gorzycki and Mahesh Kashyap, co-founders of Kievanos. As a species that relies heavily on cognitive ability for our evolutionary success, it’s no surprise that many of ...
The Global Institute for Behavioral Analysis offers a variety of educational programs via partnerships with sponsoring organizations. These programs are highly customizable, allowing for course ...
Enterprise networks are experiencing massive change, with cloud, IoT, and mobility, causing legacy perimeters to transition from private networks, to borderless infrastructures. Meanwhile, adversaries ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Since the Covid-19 crisis emerged, e-commerce has taken center stage. By many accounts, this ...
First-of-its-Kind Multi-Modal AI Platform Combines Advanced Behavioral Analysis with Claude AI to Accelerate Traumatic Brain ...
Google Analytics 4 (GA4) comes with a more flexible audience builder and offers more advanced audience creation capabilities than Universal Analytics (UA). GA4 also takes a different approach to ...
With cyber threats constantly evolving and becoming more advanced, public and private sector entities trying to protect their assets must evolve their methods of protection and defense. When signature ...
The combined offerings deliver the power of behavioral analytics with Experian’s extensive fraud detection capabilities to combat AI-enabled fraud The emergence of generative AI-driven fraud has ...
Some organizations are deploying behavioral risk analysis, which offers a number of advantages over traditional threat detection. Written by eWEEK content and product recommendations are editorially ...