Gain insight into how your health, fitness, and schedule impact your financial habits CHICAGO, IL, UNITED STATES, ...

The founder of DNA Behavior, a visionary in behavioral analytics, is honored with a prestigious leadership award. Human ...

Every day, messages fly back and forth across phones with little thought. People answer friends, family, and coworkers, often with strong beliefs about how they behave.

ORLANDO – Behavioral health integration is an increasingly high priority for both the healthcare industry and the federal government, and with the focus on is expected to increase throughout the year, ...

Taking the targeting of oncologists likely to start treatment with CAR-T as an example, validation studies show that targeting top-scored physicians from predictive models yields precision rates of 60 ...

We are living in a renaissance period for exploring how our brains give rise to individual behaviors, thoughts, and emotions.

Health plans have been pouring resources into data analytics for years. They’ve mapped chronic disease trends, pored over prescription data, and chased cost-savings across every corner of the ...

The ability to mine large amounts of data to study how users act offers long-reaching business benefits and risk reduction opportunities. You’re shopping for a car. You visit a manufacturer’s website ...

The term consumer behavior gets tossed around a lot. Let’s take a moment to properly answer the question: What is consumer behavior? At its core, consumer behavior is an act of studying a specific ...