In 2024, the university’s dining services set out to find its next novelty concession item, or as executive chef John ...

Pop-Tarts Bowl 2025 teams Georgia Tech and BYU rolled out looks at their customized football helmets ahead of next weekend's big game.

The 2025 Pop-Tarts Bowl will host Georgia Tech vs BYU for "The People’s National Championship" on Dec. 27, at 3:30 p.m. EST ...

The Cougars and Yellow Jackets seem happy to play along. On Friday, both teams unveiled Pop-Tarts-themed helmets ahead of ...

In 2025, the Pop-Tarts edible mascot comes in teams of three and a fan vote will determine which team gets devoured at the ...

SALT LAKE CITY (AP) — The cougar mascot at Mormon-owned Brigham Young University has become a social media sensation thanks to a video of him dancing to a hip hop song at a football game with the ...

BYU and Georgia Tech are getting in the spirit of the season. The Pop-Tart season, that is. With the Cougars and Yellow ...