Few things derail sustainable growth and customer experience in B2B like misaligned planning. When goals, paths to achieve them, and prioritization of efforts lack clarity, companies may over-rotate ...

PROS Holdings, Inc., a leading provider of AI-powered SaaS pricing and selling solutions, today announced it has been named a Leader in the IDC MarketScape: Worldwide B2B Revenue and Profit ...

Revenue Operations is a system for sustainable, scalable, and profitable growth. According to the book Revenue Operations, this system aligns the teams, technologies, processes, and operations that ...

Q2 2026 Management View CEO Rajesh Subramaniam highlighted, "In Q2, we provided excellent service to our customers, won new business in high-value verticals and delivered strong results, high ...

Demand Gen Report offered a series of educational standalone sessions that equipped marketers with the tools to navigate buyer behaviors ...

Management expects Q2 2025 revenue to exceed $40 million, although full-year guidance has been withdrawn due to uncertainty surrounding tariffs and macroeconomic conditions. The company reiterated its ...

B2B content demands are skyrocketing, but most teams are stuck in outdated models that slow them down, perpetuate silos, and make it harder to achieve impactful content acceleration. With growing ...

As B2B marketers face rising pressure to prove impact and accelerate growth, go-to-market (GTM) strategy has become the cornerstone of commercial success. In our exclusive report, Unlocking B2B Growth ...

TIME CEO Jessica Sibley sent the following note to staff on Wednesday: Team, I’d like congratulate the entire TIME team on your achievements so far this year. This month alone has been an incredibly ...

For decades, the marketing qualified lead (MQL) has been the centerpiece of B2B go-to-market (GTM) strategies. It has shaped how marketing teams operate, how sales teams prioritize outreach, and how ...

SAN FRANCISCO--(BUSINESS WIRE)--6sense®, the leading platform revolutionizing B2B revenue generation, today announced the launch of 6sense® Intelligent Workflows, a new product encompassing Audience ...

The Business-to-Business or B2B business model refers to a commerce transaction between businesses. In this model, one business provides products or services to another business, as opposed to selling ...