Execution, not vision, is the real B2B commerce problem. Most initiatives fail when pricing, contracts, data and workflows ...
As AI hype fades, B2B companies are embedding intelligence into commerce systems to fix broken workflows and unlock real ...
According to eMarketer, e-commerce is the fastest-growing channel for B2B product sales, and US B2B e-commerce sales will exceed $2 trillion by 2024. At the same time, eMarketer also states that, ...
Two prominent research efforts released in Q1-24 on the future of business-to-business (B2B) e-commerce suggest that the marketplace is in bad shape. In February, Forrester Consulting released its ...
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The state of the B2B sharing economy
The sharing economy, also known as the peer-to-peer sharing economy, is a system where assets or services are shared between ...
Business-to-business, or B2B, is one of the fastest-growing segments for new and established companies. Forrester Research posited in January 2019 that in the United States, B2B e-commerce “will reach ...
In 2020, Gartner predicted that 80% of B2B sales interactions would happen online by 2025. But by the tail end of 2024, that percentage hovered around 30%. Getting from 30% to 80% in a year is ...
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The 5 best sources of B2B lead prospects
Prospects are audience members whose brand engagement levels indicate they could become customers. Learn where to find B2B ...
Marketing and selling to the right audience has never been easier: By tailoring digital ads to shoppers' demographic profiles and interests with precision unimaginable just a few decades ago, ...
Learn what B2B advertising involves, how it targets decision-makers, and strategic venues for impact. Improve your business's ...
COVID-19 cemented e-commerce into everyone’s daily habits in 2020, and as we look ahead, B2B e-commerce is quickly becoming the next frontier for founders and investors. The pandemic pushed businesses ...
Startups involved in B2B e-commerce such as Faire and Mirakl have burst out of the gates in 2020. Almost overnight, these startups transformed into consequential platforms, earning billion-dollar ...
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