Auburn Hills — In an era of computer-aided design and 3-D printing, one traditional craft remains in automakers' design studios: full-size clay models. For 80 years, clay modelers have used their ...

Digital imaging, virtual reality and 3D modeling have improved in the past decade but most designers and decision-makers are still unprepared to approve new designs without physical models. It's ...

AUBURN HILLS, Mich. — In an era of computer-aided design and 3-D printing, one traditional craft remains in automakers' design studios: Full-size clay models. For 80 years, clay modelers have used ...

Ford announced it is now recycling almost 2,300kg of its modeling clay each year. Despite digital design technology, the automaker still builds full-size clay models of its vehicles. "We are ...

All the magic happens in the basement studio of a 100-year-old stone house behind canopies of trees on Glastonbury Street, just north of Fenkell Avenue in the Grandmont-Rosedale neighborhood in ...

Following is a transcript of the video. Narrator: Every automobile you've ever seen once started as a full-size carefully sculpted clay model. Constructing these models can cost automakers hundreds of ...

ATSUGI, Japan -- In a world of digital design, old-school clay models may seem an anachronism that will someday fade away. But Infiniti's top designer says the iconic modeling medium is here to stay.

Honda has decided to collab with an Italian company in the business of 3D printing – and the machines work almost exclusively with clay. Let’s talk about it. Amidst all this, Honda continues to putter ...

In an era of computer-aided design and 3-D printing, one traditional craft remains in automakers’ design studios: full-size clay models. For 80 years, clay modelers have used their hands and tools to ...