Apple has released preview documentation for its new Ads Platform API, outlining a transition away from the existing Campaign ...

From April 30, Google will block the creation of duplicate Lookalike user lists in the Google Ads API, returning an error ...

Google Ads has released a minor version update to the API. We are now up to version 23.2. 23.2 adds VideoEnhancement resource ...

Google's v23.2 API update introduces a resource that identifies whether a video ad is Google-generated or advertiser-provided ...

Google Ads’ ad sharing, which lets a single ad be reused across multiple ad groups, will be deprecated with v22 of the API. Starting mid-October, shared ads will be blocked from creation, then phased ...

GraphEffect “has it all” on the Facebook platform. Or almost. The company holds three of Facebook’s four badges (Ads, Pages, Insights) and was recently named one of Facebook’s 12 Strategic Preferred ...

Meta has updated its Reminder Ad offerings on Instagram via the Marketing API, giving marketers who are creating Reminder Ads in third-party apps the same functionality previously available in Meta ...

Google Ads and Meta Ads make campaign management look easy. Their interfaces simplify daily work – adjusting budgets, reviewing performance, launching new creatives – but that simplicity also hides ...

The Google Ads API currently does not accept or support placement exclusions for Performance Max campaigns. This is also the case even if specified at the account level, Michael Cloonan, a Google Ads ...