Despite numerous pledges from adland to increase diversity and representation in ads, recent findings by creative logistics firm Extreme Reach show that video advertising on linear and digital outlets ...

If you saw any of your Google ads blocked or suspended in 2022, you may have been caught up in Google’s massive sweep to combat harmful and misleading content, protect user privacy, and maintain ad ...

In 2022, Google made several announcements, updates, and not-so-subtle nudges that shifted the paid search landscape. (Google’s announcement page is a helpful and relatively objective compendium.) ...

Despite some concerns about the economy and the lack cyclical events, prognosticators are forecasting ad spending to increase in 2023. With strong growth from retail media and connected TV.

In an effort to prove its commitment to safe and transparent advertising for users and businesses, Google announced the launch of the Ads Transparency Center and the release of the 2022 Ads Safety ...

YouTube has published its annual list of ads that performed best on its platform this year, with technology companies like Amazon and Apple, and streamers such as HBO Max and Netflix reaching into the ...

Brands still need to “elevate their approach” to including women in advertising, with only 7% of women in ads featured in professional settings last year, according to new research. In a nod to ...

NEW YORK - AUGUST 2: A Gillette advertisement featuring English soccer star David Beckham hangs in Times Square August 2, 2004 in New York City. (Photo by Stephen Chernin/Getty Images) The stock ...

The four largest personal lines property and casualty insurers lowered their advertising spend in 2022, in part to offset the rising costs associated with elevated claims, S&P Global Market ...

Baby Yoda, Willow and She-Hulk are officially in the advertising business. Walt Disney Co. on Thursday launched a new tier of its popular Disney+ streaming service in the U.S. that includes commercial ...

In the final three months before Election Day, voters across the country were bombarded with TV ads — over $7.8 billion worth, according to AdImpact, an ad tracking firm. Many of the ads that aired ...