Named after Spanish explorer Hernando de Soto, the DeSoto company was established in 1928 by Walter P. Chrysler. Created to compete with Pontiac, Studebaker, Hudson, and Willys in the mid-price class, ...
The mid-fifties were conflicting years for carmakers who were trying hard to break away from the prewar ways of making automobiles. Chrysler Motors Corporation was acing it in styling, its Forward ...
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