A few hundred people gathered Friday to name a tiny San Francisco street after legendary Grateful Dead guitarist Jerry Garcia on what would have been his 83rd birthday.

The walk up to the park was an event unto itself. RVs decked out in Dead murals lined the Panhandle, and a few blocks later JFK Boulevard was the site of nearly 100 vendor booths, selling everything from cheeky Ts mashing up the Steal Your Face logo with iconography of Southern country store chain Buc-ee's,

While only two of the original Grateful Dead band members are in Dead & Company, that didn't matter to the 60,000 thrilled fans in Golden Gate Park.