Beyoncé has fans buzzing thanks to a new ad from Levi’s jeans, with some speculating that she’s teasing her next era.

Beyoncé is closing out her act ii/country era with “ The Denim Cowboy ,” her fourth and final Levi’s Jeans campaign. Wrapping up their year-long partnership, the 90-second commercial ties together the first three chapters, “revealing the campaign as the creation of a new narrative centered on empowerment and rewriting the rules,” per Levi’s.

Beyoncé might have a song titled “Levii’s Jeans,” but her connection to that particular article of clothing just got more formal.